Ricky has been leading innovation in admissions, sales and marketing for over 15 years with extensive experience in directing large conversion teams across multiple sites and directing multi-million dollar advertising budgets. Ricky has taught at conferences, webinars and training events.

Kathy has over 15 years of experience in B2B sales, admissions management, training and consulting. Starting as an admissions adviser, Kathy quickly moved up in the ranks to management, operations, and corporate admissions training where she trained admissions directors, advisers and support staff across multiple campuses. Kathy has taught at many webinars and training events.